Targeted Internet Marketing

Especially in today’s economy, answering these 4 questions is critical:

1. Who is your ideal customer?
2. What are their demographics?
3. What sites, blogs  or forums do they visit?
4. How long does it take them to make a purchase decision?

Imagine the impact that gaining clarity on these questions will have on your internet marketing efforts.  We will help you build an Ideal Customer Profile (ICP) and strengthen your ability to reach and convert these prospects when they are ready to buy.  We will build an internet marketing strategy not driven by “sizzle”, but rather a customer-centric approach that targets the high ROI sales channels and tactics that you need.

We will also diligently guard your marketing budget and strive to accomplish your sales goals in the most cost effective way possible.

Click here for a free internet marketing strategy analysis

At Online Potential our mission is to help you build a highly profitable internet marketing strategy.  We provide 3 important keys for your business:

What does your checkout funnel look like?

1. Business Specific Strategy – We have to understand your customers before we can help.  Then we can develop a “best fit” plan

2. The RIGHT internet marketing tactics – Once we know who your prospects are and how they behave, we hand-pick the right set of tools and tactics and apply them to your business.

3. Results Measurement – We will measure your campaigns and your sales or lead generation conversion funnel to ensure maximum return on investment (ROI) for every dollar in your marketing budget.  Testing  then allows us to fine tune your campaigns for optimal results.

4. *Bonus* Internet Marketing Education - Teaching you and your team how to manage your online marketing  is a rewarding by-product of our services.  They will be exposed to and learn stuff like copywriting, basic seo, email marketing best practices and web analytics.

Our formula for success includes a great deal of listening – NO one knows your prospective clients better than you do.  That customer knowledge coupled with our industry experience and the right tools is THE recipe for growth.

Click here to setup a short meeting.

Do you really want to spend more money on traffic?  Or do you simply want more Leads or Sales?

The single most important thing you can do to grow your business online is optimize your landing pages.  If you are asking “What are landing pages specifically?” then you need to know that any page where people “LAND” on your site is a landing page.  Usually the visitor comes from:

• Paid Ads
• Email Links
• Organic Search Results
• Social Media Links
• Promo’s in Direct Marketing Campaigns

As you can see, the quality of your landing pages will have impact on every online sales channel.  The good news is that you can radically improve the conversion rates of your landing pages with little to no cost.

We can help you and we will even give you a FREE review of one of your current landing pages.

Click here to get started